Would you like to watch the trends and developments through my eyes and get concrete bases for how you can make them work for you? I will lead you the way.
TREND WATCHER & EXPERT
Trends, hypes, consumer behavior and numbers. The way people travel is constantly changing and studies and predictions are everywhere. I work on a weekly basis with bloggers and journalists of papers, magazines, radio and television on trend analyses about lifestyle and travel.
Do you have a problem in need of a pair of fresh eyes? Do you want a research question to be thoroughly researched from A to Z en want it to be presented by an extern expert? Need a trend report for a marketing or PR campaign? I can support you with desk and field research, the development of a vision and the presentation.
TREND PRESENTATION OR WORKSHOP
Do you need inspiration for a kick-off event, brainstorm or team session? I develop unique visually stimulating presentations that can give a surprising insight in the innovation. If you want to know about what trends can mean for destinations, travel businesses or for content, I can help you. Want to learn how to use the trends in a concrete way? Choose an implementation workshop.
Getting confused by all the trend concepts and target groups? In need of some brain picking or feedback on a concept or campaign in the making, a confidential wake-up conversation or are you looking for an honest person to share your ideas with on the regular? I would love to help you get your organization to stay, or get back on track!
Do you want to start a new brand or bring a new destination to the map? I would like to play a role in that! Market research or concept development and bringing it to the audience aimed at. I am also wanting to bring my trend strategies to out of the box campaigns. The launch can be prepared by the agency Cherry Lab, founded by me.
Do you and your co-workers like to be future proof? Do you sometimes need help to see the new developments that are important to you and do you need someone that can help you to get new insights? Become a member of Tessa.. I will give a trend presentation and also an hour to talk about it every quarter of the year.
Portfolio – companies
Next to being a trend watcher and trend strategist I am also the founder of Purpose LAB (launch January 2019). Purpose LAB is an Amsterdam based lab for the innovation and promotion of sustainable travel & lifestyle initiatives. At StoryMakers Event we brings trends, media and brands together.